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Nollywood star Jaiye Kuti becomes fashion Brand Ambassador

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JAIYE KUTI

 

Hugely popular Nollywood actress, Jaiye Kuti, has been announced as the new face of HOPE By Kiki Okewale, a thriving Lagos-based fashion brand.

Jaiye, who recently showcased as one of the brand ambassadors of a popular dairy product, has taken to her Instagram page to share the exciting news of her fresh endorsement deal with friends and fans.

Announcing the deal via her handle @jaiyeola_monje, the actress said: “It is with great pleasure that I introduce myself as the face of HOPE By Kiki Okewale @hopebykikiokewale Fashion Brand. I am absolutely thrilled to be associated with this fast rising and leading performance fashion brand. My people, let’s show her how it’s done.”

The HOPE Fashion Brand has 3 units — HOPE By Kiki Okewale for fabrics; KO Ready To Wear for party/evening and casual dresses and lastly, Bling By Kiki for jewelry, shoes and purses/clutch bags.

With nearly 2 million followers on Instagram, the swashbuckling accomplished thespian is expected to use her clout as a notable influencer to push all HOPE brands and help the brands connect with its customers on a more personal level.

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As its brand ambassador, Jaiye is also expected to raise awareness for the HOPE new designs through activities like wearing its clothes, attending fashion shows, or through other promotions either in person or via social media.

Speaking on the deal, style icon and HOPE Brand CEO, Mrs. Kiki Okewale, said: “We are so excited to have my beautiful big sister, Jaiye Kuti on board as the face of our fast-growing fashion brand. By this relationship, we already feel the grace of God upon her life and it will be mutually beneficial.”

Jaiye is a producer and businesswoman. She is the Chief Executive Officer at Jaylex Aesthetic Production, a company that specializes in film, television, and video production.

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Entertainment

BREAKING: Veteran actor Olu Jacobs dies at 84

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Veteran actor, Oludotun Baiyewu Jacobs, popularly known as Olu Jacobs, has died at the age of 84.

Jacobs’ passing was disclosed by his son, Olusoji Jacobs, in a post on Instagram on Wednesday, September 16, 2026, saying the family was grateful for his life and asking the public to respect their privacy.

“It is with gratitude to God for a life well lived and fought, that we announce the passing of our dear husband, father, grandfather and uncle. The Lion of Lufodo.

Oludotun Baiyewun Jacobs (MFR)

11/07/1942-16/09/2026

We call on all bloggers and social media influencers to respect our families privacy at this time.”

Olu Jacobs was one of Nigeria’s most prominent veteran actors, with a career spanning theatre, television and film.

He was also a film executive and a major figure in the development of Nigeria’s contemporary film industry.

Olu Jacobs was widely recognised for his commanding performances and roles across Nigerian and international productions, earning him a lasting place in the country’s entertainment history.

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Nollywood actress Tope Osoba laid to rest in Iperu Remo

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The remains of late Nollywood actress, Tope Osoba, were laid to rest on Thursday in her hometown of Iperu Remo, Ogun State, weeks after her death.

The burial service was held at Akesan Club, Iperu Remo, after her body left the Olabisi Onabanjo University Teaching Hospital (OOUTH), Sagamu.

The remains were were later interred at the Iperu Remo Cemetery.

Colleagues, friends and family, all dressed in white, gathered to pay their last respects to the actress.

Osoba’s death was announced on August 5, months after she underwent breast cancer surgery.

Following her passing, the family initially set August 13, 2026, for the burial, following a candlelight procession and an artistes’ tribute night in her honour on August 11.

The burial was postponed to allow further arrangements and the resolution of outstanding matters.

Prominent Nollywood figures present at the funeral included Foluke Daramola, Kunle Afod and Joke Jigan.

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Osoba was known for her roles in Yoruba movies.

Her passing drew tributes from colleagues, who described her as dedicated and passionate about the industry.

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Another Nollywood actress, Atinuke Kareem, dies after battling cancer

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The sad mood among members of the Theatre Arts and Motion Pictures Practitioners Association of Nigeria (TAMPAN), has continued to linger with the announcement of the death of Nollywood actress, Atinuke Kareem, who passed away after battling breast cancer.

The news of her passing was officially announced on Tuesday in a statement by her colleague and the Executive Governor of TAMPAN Ogun State, Owolabi Ajasa.

The statement was accompanied by a video clip of Kareem seeking support and prayers during her battle with breast cancer, highlighting the physical toll of the illness on her.

“I’m a breast cancer patient. It has been going on for a while. My family has spent a lot of money; I’ve come to seek help. The association I belong to, TAMPAN, has tried too, but it’s not enough,” Kareem said in the video.

“Don’t allow me to die this way; I have two young children. Nigerians, please help me with any amount you can use to help.”

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In the release signed by the state Public Relations Officer, Femi Solaja, on behalf of Ajasa, the association expressed deep appreciation to colleagues, fans, and well-wishers who provided financial and moral support during the actress’s medical battle.

“We sincerely appreciate everyone who contributed financially, offered prayers, encouragement, and support towards the treatment of our dear colleague, Atinuke Remilekun Kareem,” the statement read.

“Your kindness and sacrifice during her difficult moment meant so much to her family and all of us. We are deeply grateful.”

Tampan further expressed sorrow over her demise, describing it as an irrecoverable loss that members must accept as the will of God.

“Sadly, despite all our efforts and prayers, Atinuke has passed on and answered the final call.

“We cannot question the Almighty God. We can only submit to His will and pray that He grants her eternal rest and gives her family, colleagues, and loved ones the strength to bear this painful loss. Rest in peace, Atinuke Remilekun Kareem,” the statement concluded.

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The actress’ death comes barely over a week after the Yoruba film industry was thrown into mourning following the death of veteran actor Taiwo Hassan, popularly known as Ogogo, who also succumbed to stage-four cancer.

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