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JUST IN: WAMCO apologises to Christians over ‘offensive’ Peak Milk Easter advert

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The management of FrieslandCampina Nigeria Plc, manufacturers of Peak Milk, has apologised to the Christian Association of Nigeria for using the crucifixion of Jesus Christ as a metaphor to promote their product on Good Friday, saying the social media’ advertisement has been withdrawn.

While acknowledging the sensitivity of the social media post “considering the sobriety of the season,” the organisation said it was neither intended to make light of the significance of the season nor to inordinately exploit the unmatched sacrifice of Jesus Christ.”

The Executive Director of FrieslandCampina WAMCO Nigeria Plc (Corporate Affairs), Ore Famurewa, expressed remorse in a letter to the President of CAN, Archbishop Daniel Okoh dated April 10 2023, titled, “Apology for the Good Friday social media post by the Peak Brand”, obtained by the PUNCH on Tuesday morning (4:24 am).

“We hereby restate our commitment to our unwavering mission of nurturing Nigeria while maintaining the respect of all religious laws, tenets and guidelines.

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“Once again, please accept our deepest apology and pledge to prevent a reoccurrence of such in the future. Do accept the assurances of my esteemed regards”, Famurewa said.

In a statement made available to The PUNCH by its General Secretary, Joseph Daramola, WAMCO described the advertisement as “insensitive, offensive, and totally unacceptable.”

While warning all companies and organisations to be mindful of the religious and cultural sensitivities of their customers when promoting their products, CAN said it was considering serious sanctions on the firm, including a boycott of their products by Christians.

The organisation said it would not tolerate any attempt to trivialize or disrespect our faith.

Since the advertisement, there had been a public outcry among Christendom which described it as “blasphemous.”

Daramola said the advertisement was not only disrespectful to the Christian faith but also an affront to the millions of Christians in Nigeria and beyond.

He had said, “Good Friday is a solemn day for Christians all over the world, a day we commemorate the death of our Lord and Saviour Jesus Christ, who was crucified on the cross for our sins. It is not a day to be used for crass commercial purposes.

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“FrieslandCampina WAMCO Nigeria PLC’s action is not only disrespectful to the Christian faith but also an affront to the millions of Christians in Nigeria and beyond. We are deeply disappointed that a company of such repute would stoop so low to exploit the religious sentiments of its customers for profit.

“We are considering sanctions against FrieslandCampina WAMCO Nigeria PLC, including a boycott of their products by our members and all well-meaning Nigerians who share our concerns. We call on the company to issue an unreserved apology to the Christian community and withdraw the offensive advert immediately.

“We recall a similar incident in the past when Sterling Bank Plc used crucifixion imagery to promote their product. We condemned it then, and we condemn it now.

“We, therefore, urge all companies and organisations to be mindful of the religious and cultural sensitivities of their customers when promoting their products. We will not tolerate any attempt to trivialise or disrespect our faith. Be warned!”

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Labour gives FG May 31 deadline for new minimum wage

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The Nigeria Labour Congress (NLC) and Trade Union Congress (TUC) have given the federal government a deadline of May 31 to come up with a new national minimum wage for workers.

 

The ultimatum was given despite the decision of the federal government to increase the salaries of civil servants by 35 percent.

 

The Federal Government also approved an increase in pension of between 20 percent and 28 percent for pensioners on the defined benefits scheme, with respect to the six consolidated salary structures.

 

The implementation of the new salary structure was backdated to January 1, 2024.

 

Labour has since said it wants the sum of ₦615,000 as the new minimum wage.

 

Speaking during the Workers Day Celebration in Abuja, Joe Ajaero, president of NLC, said they might not guarantee the industrial harmony of the country if the new minimum wage is not implemented.

 

“The NLC and the TUC have made it clear and emphatically that should the minimum wage negotiation continue and linger till the end of May, we can no longer guarantee industrial harmony in this country,” Ajaero said.

Also speaking, Festus Osifo, TUC president, said the N30,000 current minimum wage is insufficient for Nigerian workers due to the current economic realities.

READ  CAN slams Peak Milk over ‘offensive’ Easter advert, threaten boycott of product

 

Osifo implored the Nigerian Electricity Regulatory Commission (NERC) and power distribution companies to immediately reverse the current increase in electricity tariff for Band A customers.

 

“The NLC and TUC hereby advise NERC and power sector operators to reverse the last increase in electricity tariff within the next one week,” the TUC president said.

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Claims of inciting Igbos against FG baseless, Obi replies Umahi

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The presidential candidate of the Labour Party in the 2023 election, Peter Obi, has responded to the allegation that he is inciting people of the south-east against the federal government.

 

The former governor of Anambra said the allegation is a “baseless distraction” designed to tarnish his character.

 

He averred that his “focus is on fostering constructive dialogue and inclusivity, rather than engaging in divisive politics”.

Obi said he would not reduce himself to the level of those who wallow in ethnic politics.

 

“Regarding allegations of incitement against the government, I firmly reject these unfounded accusations aimed at tarnishing my character,” Obi wrote on X.

 

“My focus is on fostering constructive dialogue and inclusivity, rather than engaging in divisive politics.

 

“Claims of incitement are baseless distractions. I have always advocated for unity and advancement, refusing to partake in reactionary divisive politics.

 

“Worse still, I have never and can never descend so low as to base my political aspirations on any sectional or ethnic interest.”

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THE INCITEMENT ALLEGATION

David Umahi, minister of works, on Wednesday accused Obi of inciting people of the south-east against the federal government over the Lagos-Calabar coastal road project.

Speaking during a stakeholders’ meeting in Lagos, Umahi said Obi implemented the demolition of structures for road infrastructure while he was governor of Anambra.

 

The minister condemned Obi for criticising the federal government over the project, adding that affected property owners are already being compensated.

 

Obi has repeatedly criticised the federal government for the construction, describing the project as a misplaced priority.

 

The former Anambra governor said the “insensitive” demolition of structures for the project was “heart-wrenching”.

 

Recently, the federal government commenced the construction of the 700-kilometre Lagos-Calabar coastal road, which is expected to run through the shoreline of beach resorts in Lagos, while traversing eight other states.

 

The project has elicited controversy over funding, and the businesses that would be affected during construction.

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RESPONSE ON DEMOLITIONS AS ANAMBRA GOVERNOR

Responding to Umahi on demolition of structures, Obi said while he was governor, he clearly stated that all structures obstructing existing roads and lacking approval would be removed.

 

The former Anambra governor challenged anyone to show evidence on whether the “demolished structures on existing roads or ongoing businesses were not encroaching on the road and built without government approval”.

 

He added that it amounts to false equivalence to compare his actions as governor with the current Lagos-Calabar coastal road project.

 

Obi said he “never proposed creating a new road that would disrupt existing structures”.

 

“My actions were strategic, aiming to prioritise the repair and maintenance of existing infrastructure over projects that risked disruption and destruction,” Obi added.

“This approach aimed to safeguard the livelihoods of Nigerians and ensure the efficient use of resources.”

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Coastal highway: Umahi slams Obi, says he’s inciting south-east people against FG

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David Umahi, minister of works, says Peter Obi, former governor of Anambra, is inciting people of the south-east against the Federal Government over the Lagos-Calabar coastal road project.

Umahi spoke in Lagos on Wednesday during a stakeholders’ meeting on the road project.

 

Recently, the federal government commenced the construction of the Lagos-Calabar coastal road, which is expected to run through the shoreline of beach resorts in Lagos, while traversing eight other states.

The project has generated controversy and concerns about funding and the businesses that would be affected during construction.

 

On Tuesday, Obi, presidential candidate of the Labour Party (LP) in the 2023 elections, criticised the federal government over the project, describing it as a misplaced priority.

 

The former Anambra governor said the “insensitive” demolition of structures for the project was “heart-wrenching”.

 

UMAHI REPLIES OBI

Responding to the comment, Umahi said Obi supported the demolition of structures for road infrastructure while he was the governor of Anambra.

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The minister condemned Obi for criticising the Federal Government over the project, adding that affected property owners are already being compensated.

“When you condemn people you bring judgment upon yourself and that is what he has done,” Umahi said.

 

“I think he is inciting some of the south-east people that are not well informed.

“He is inciting and getting them into trouble and he does not go to fight for them.

“Wisdom is a defence. It gives light to those that practice it. I want our people to have wisdom because I’m involved.”

Umahi added that the federal government did not destroy the facilities of Landmark Beach, noting that only shanties on the right of way were removed.

 

He said the owners of Landmark Beach were not unfairly treated in the construction of the project.

 

The minister accused Paul Onwuanibe, chief executive officer (CEO) of Landmark Africa Group, of politicising the issues arising from the project.

READ  CAN slams Peak Milk over ‘offensive’ Easter advert, threaten boycott of product

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